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SportsMark | Coaches count | Calling the game | Running Sport | Winning Women | Anti-Doping Policy | High Performance Sport | Bringing Events to New Zealand | Closing the Gaps in Sport

Coaches count and without them sport can't happen in any meaningful way. Coaching is the key to positive sporting experiences at every level. It's vital to improvement - in skills and attitude - at all levels of sport from the beginner to the champion athlete. The huge majority of coaches in New Zealand are volunteers. The sport system at club, regional and national level couldn't function without them or without the other 10% of adults who give their time to run sport. They support the players by administering, officiating and generally making themselves useful.

Participants have to receive high quality services if sport is to thrive at all levels into the future. The Commission's quality standard SportsMark is now beginning to make its mark, being awarded to national sports bodies which excel in their coaching, management and general sport experience. So far ten national organisations have achieved the high standards necessary to attain the SportsMark, and they stand as examples of excellent management to other national bodies.

Strategic Target 2000 Results
In Coaching & Excellence
  • All national sports bodies and regional sports trusts bulk funded
  • achieved
  • 20 or more world-class events hosted in NZ
  • 30 have been held
  • 40 sports bodies achieve the SportsMark quality standard
  • 43 bodies are registered: 13 have completed the process and 10 have been awarded.
  • 20 major sport organisations achieve their player-to-coach/leader ratio.
  • 23 (with others close to their ideal levels)
  • 35 national sport bodies have accredited coach programmes. SportsMark is being used to update sports that have been previously accredited and to evaluate a further six sports with coaching programmes.
  • 36 sports
  • National strategy for development and support of officials
  • Resources developed and initial training completed for facilitators. Implementation in 2001

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    SportsMark/Te Haakinakina Tohutohu Sports Mark

    Quality is Critical

    The services and support we get from a sports organisation - as players, officials, coaches or spectators - determine how we enjoy the experience and whether we stick with it. In an age when we've got a multitude of leisure options but less and less available leisure time, sports and active leisure organisations have to offer enjoyable experiences based on sound management.

    The quality standard SportsMark has become the benchmark in assessing how effectively a sport organisation supports its members. SportsMark was introduced in 1998 to acknowledge national organisations that met demanding criteria on the quality of their sports experience and management. It is a quality mark that sets over 130 separate measurements of how an organisation operates.

    Action And Results In 1999/2000
    In 1998 Hockey NZ and Women's Golf NZ were awarded the SportsMark. In 2000 another eight bodies met the tough criteria to achieve the award. These governing bodies have pinpointed areas of need and measured their performance against best international practice. Netball NZ, Golf NZ, Bowls NZ, NZ Cricket, Archery NZ, Judo NZ, Scouting NZ and the NZ Ski Council were awarded their SportsMarks in July 2000. Another 33 have registered and, by showing a commitment to quality service, have embarked on the self-review process inherent in SportsMark.

    These organisations have demonstrated a best-practice approach to their leadership, governance and coaching. The Commission congratulates them for their desire to be the best.

    "A Coach Trained is a Coach Retained"

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    Coaches Count/Kaitohutohu Coaches Count

    Effective Coaching at all levels

    Our  Coaches Count promotion aims to gain, train and retain coaches. Although there are 300,000 coaches and parent helpers in NZ, most sports don't have enough coaches to support all the players in their code. But it's not just about numbers. Coaching is a skill-based activity and poor coaching has little value. The quality of their coaching (at every level) must always be appropriate and able to meet the needs of the athletes. All coaches can benefit by refresher training in their sport and gaining other skills. Coaches who are trained are more likely to see a personal pathway in coaching - and a trained coach will be a retained coach for their sport.

    Coaching New Zealand (CNZ) undertakes the Commission's coach training. Coaching NZ's world-class system offers courses and qualifications for all coaches, from those getting started, those coaching athletes with a disability, up to the professional. We support coaching development in a wide variety of leadership, outdoor and active leisure organisations.

    The Commission provided $21.2 million to sports and active leisure organisations in 1999-2000 - part of which was invested to boost their coaching programmes. Sports are required to meet agreed ratios of players to coaches. Sports have strategies to improve coaching at every level, with financial support and advice provided by the Hillary Commission.

    Action And Results In 1999-2000
    Coaching is being strengthened nationwide. The number of accredited coaches increased by 14% in 2000. Of the sports club projects we fund through the Community Sport Fund just under a third were to train coaches and officials.
    For the fourth year in a row sport-specific coaching resources have been produced for 11 summer and 10 winter sports.

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    Calling the Game /Aroha Mai te Haakinakina

    Valuing the referees, judges and umpires

    Just as coaches are instrumental to the improvement of skill in sport, the small army of officials needed in every sport shapes the game and the quality of the experience. Like no other they help players show respect for the opponents and the rules of the game, and keep the fun and dignity of sport in perspective at all times.

    Action And Results In 1999-2000
    During 2000 we have developed a new programme to recognise and reward officials in sport - the referees, judges and umpires. Entitled Calling the Game, it includes resources to help gain officials, and training materials to retain these officials by helping them keep their edge. Calling the Game will be launched in 2001 once all sports bodies and regional sports trusts have been fully trained.

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    Running Sport/ Te Whakahaere Haakinakina

    Strengthening the Sport System

    More than one-in-ten Kiwis volunteer for sport. While professionalism has touched the top echelons in NZ sport, most managers and administrators make sport happen - for free. Their rewards are the joy of participating, the social contact, being on the inside and just making a contribution. The sports clubs and schools that rely on volunteers can always use more help - but may need to change their way of operating in future.

    The Commission offers help in the form of training in club management. Trained volunteers improve the way local sport is run. They strengthen clubs by improving the ability to gain and retain members - and build community support. The  Running Sport resources give helpful step-by-step information on good administration, publicity and financial management, and running successful events. Sports trusts organise  Running Sport seminars every year.

    The Commission has also driven public debate about the future of club sport in NZ. Discussion papers on www.hillarysport.org.nz asked whether sports clubs see themselves like dairies used to be - on every corner - or whether they should not merge into superclubs like supermarkets, to pool the resources and improve the services offered to members.

    Action And Results In 1999-2000
    A stage-two Running Sport resource has been developed to improve quality management in sports organisations. It is aimed at people who run sport at the national and regional level and focuses on a slightly larger-picture. The existing Running Sport resources, which help individuals brush up their skills as club leader, secretary, media liaison or treasurer, continue to be distributed to clubs.

    Running Sport modules can be downloaded for free, click here.

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    Winning Women /Wahine Toa Winning Women

    Special Focus on Women and Girls

    While New Zealand sportswomen have proved themselves on the international stage, we want more young women playing and leading sport at all levels.

    The Hillary Commission's policy on women in sport is to lead by example. The Winning Women programme advances women's sport, provides leadership in sports administration by women, and contributes to world strategies through the International Women in Sport Working Group.

    Action And Results In 1999-2000
    The Winning Women Workshop held in Christchurch in September 1999 (in conjunction with the Vodafone World Netball Championships) encouraged more women into sport and recognised those who already hold leading roles. Leading speakers from around the world of women's sport (Prof Tina Sloane Green, USA, Marcia Oxley, Barbados, Libby Darlison, Australia) addressed global issues still confronting women in sport. The Commission's programme for women in sport received a prestigious IOC Award in March 2000, reflecting our efforts to increase the participation of women in sport as players, administrators, coaches and leaders.

    The Commission has also supported the establishment of the web site www.sport.org.nz/winwom.html to help put women in sport online.

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    Anti-Doping Policy

    Values in achievement

    Values that lead to success in sport don't come out of a bottle or syringe. Banned substances have no place in sport.


    The Hillary Commission expects bodies that it funds to incorporate and work to an anti-doping policy.

    Action And Results In 1999-2000
    To make that policy prescriptive and eliminate grey areas the Commission has developed a model anti-doping policy for sports to adopt. It revolves around 16 core principles that ensure anti-doping processes can be effective. The new policy was released in February, and sports are expected to have policies which incorporate these principles.

    Our model Anti-Doping Policy can be downloaded, click here.

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    High Performance Sport

    Strategic Target 2000 Results
    In High Performance Sport
  • New Zealand's best-prepared team attends the Sydney Olympics
  • NZ's performance will be reviewed with the NZ Sports Foundation
  • New Zealand's rugby and netball teams ranked first in the world, and men's cricket ranked third in one-day competition
  • Rugby came 4th, Netball 2nd and Cricket ODI 3rd equal

  • Creating and supporting champions through the New Zealand Sports Foundation

    Showing the Flag - to the World

    It fluttered over our America's Cup victors, formed the backdrop to the Olympic Torch relaying through New Zealand - and is the symbol worn with pride by our athletes overseas. The silver fern is the icon for active and out-there Kiwis, reaching their full potential as individuals and as a nation.

    The standards in international sport are always rising, and being a successful sporting nation internationally can only be achieved by dedicated athletes, supported with considerable investment. Without investment in our most talented performers, their clubs, coaches and training infrastructure will wither.

    NZ Sports Foundation We have an important partnership with the New Zealand Sports Foundation. The Foundation is contracted to the Commission to achieve our goals in high-performance sport. In 1999-2000 we invested $10.9 million in the Foundation (30.5 percent of our total income) to help it ensure that the pathway for sport takes our most talented athletes and players to their natural peak. The Foundation also raised another $3.54 million to support this effort.

    Paralympics NZ The focus of this funding has been in preparing our Olympic and Paralympic athletes for the challenge of Sydney 2000.

    During 1999 the Foundation reviewed its support for the separate high performance coaching academies which had been run by 17 national sports bodies. The role of these academies was to intensively prepare teams and development squads, backed up by high-quality sports medicine and sports science services. Most were successful in this, but the review revealed these stand-alone arrangements to be costly and that there are more efficient alternatives. Three High Performance Centres have since been established (in Auckland, Wellington and Dunedin) to provide athletes and coaches from all sports with a dedicated service aimed at boosting performance over time.

    The Sports Foundation also uses Hillary Commission funds to make grants to individual athletes and teams (via their national bodies) and coaches. These funds are used to assist with overseas travel and internal training costs. The Foundation provides state-of-the-art information to coaches and assists their training and skill development - including visits to the Australian Institute of Sport in Canberra.

    Action And Results In 1999-2000

    • 107 athletes received Sports Foundation support and of these 93% maintained or improved their performance.
    • 94 individual athletes supported by the Foundation are ranked in the top-10 in the world in their respective events.
    • New Zealand athletes and teams finished in the top-10 in the world in 32 world championships or world cup events, including in bowls (men's and women's), croquet, cycling, athletics, gliding, gymnastics, rowing, squash, shearing, triathlon, surf lifesaving, water-skiing and yachting.
    • As part of the Academy of Sport, three High Performance Training Centres have been established in Auckland, Wellington and Dunedin, and these aim to help 1000 athletes a year by 2001.

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    Bringing Events to New Zealand

    Beating the Best - in New Zealand

    There's no doubt that our geographic position, so far from Europe and North America, puts our athletes and teams at a competitive disadvantage. Most major events are held in the northern hemisphere, and our top performers have to overcome travel, unseasonal conditions and a lack of fan support in order to achieve. So it is important that we host major events in New Zealand. This not only assists our chances of success, but also gives our officials and volunteers a chance to participate in world-class events, and brings the attention of the world to these shores.

    We fund national sports bodies to help meet the costs of bidding for and hosting events in New Zealand. Without our endorsement and financial support, most sports tell us they would not be able to host major world events.

    Action And Results In 1999-2000
    The Commission helped host a number of world-class events in NZ: World Netball Championships, World Wheelchair Games, FIFA Under 17 Soccer Championships, World Masters Orienteering Championships, McRobertson Shield International Croquet World Series, Group III World Water Ski Championships, and the Pacific Alliance Gymnastics Championships. We've also supported successful bids for the World Triathlon Championships, Rally of New Zealand, World Masters Swimming Championships and World Bowls 2008.

    Leading up to the Sydney games the Commission also supported the group Sport Destination NZ to promote New Zealand as a sports training destination for Olympic teams. Seven teams or squads took up the offer and came to NZ prior to the first southern hemisphere games in 44 years, and they found it a useful way of acclimatising.

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    Closing the Gaps in Sport

    Maori excel in sport and participate more than non-Maori. This enthusiasm is a vital and valued part of our national sport scene. However, Maori are not so well represented around the board tables where sporting decisions are made, and this can be changed.

    We have encouraged national sports bodies to develop strategies that take advantage of the full potential of their Maori members - as players, coaches, umpires and administrators. The philosophy of Omangia Te Oma Roa (Run the Long Journey/ Participate for Life) underpins this approach, because participation in physical leisure is a journey along which we travel for life. We see that physical leisure is an effective medium for reaching Maori and promoting and involving Maori in the development of strategies to achieve Maori wellness.

    Action And Results In 1999-2000
    The Taskforce on Maori Sport, Fitness and Leisure published its report which was distributed widely. This has led to new strategies for Maori. These strategies include:

    • adopting a holistic approach to whanau, wairua, tinana and hinengaro, and respecting tikanga Maori

    • acknowledging and supporting initiatives that are unique to Maori

    • helping organisations develop their relationships with iwi.

    The Commission has undertaken to increase the responsiveness of national sports bodies, regional sports trusts and local authorities to meet the sporting needs of Maori. Sports trusts in Waitakere, Wanganui, Manawatu, Hawkes Bay, Wellington, Canterbury, Otago and Southland have begun this exciting process. The national bodies for netball, basketball, tennis, hockey, scouting, rugby union and league have also pioneered the way into formal links with iwi. Taupo District Council has developed a relationship with Ngati Tuwharetoa aimed at developing sports opportunities locally.

    For more on the Commission's Maori programme, click here.

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    The Hillary Commission for Sport, Fitness and Leisure
    Te Komihana Haakinakina a Hillary
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